Privacy Policy for UrbanAmp

Effective Date: May 5, 2026

This Privacy Policy describes how UrbanAmp (“we,” “us,” or “our”) collects, uses, and discloses your Personal Information when you visit or make a purchase from https://urbanamp.com (the “Site”). By using the Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support, enter a raffle, or opt into our marketing channels.

 

Personal Information You Provide Directly:

 
  • Contact & Account Information: Your name, email address, phone number, and shipping/billing address when you make a purchase, create an account, or sign up for our newsletter or promotional raffles.

     

     

  • Payment Information: We do not directly store your credit card details. Payment information is securely processed by our third-party payment gateways, Stripe and WooPay.

Information Collected Automatically:

  • Device & Usage Information: We collect data regarding your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. This Site is built on WordPress, which employs standard functional cookies to ensure site performance and security.

2. How We Use Your Information

We use the personal information we collect to fulfill our business and commercial purposes, including:

  • Fulfilling Orders: To process your payments, arrange for custom apparel printing and shipping through our print-on-demand fulfillment partner (Printful), and provide you with invoices and/or order confirmations.

  • Communication: To communicate with you regarding your orders, customer service inquiries, and administrative notices.

  • Marketing & Retargeting: With your consent, we use your email to send you promotional updates, lifestyle brand news, and future raffle notices. We also use your data to deliver targeted advertisements and remarketing campaigns.

  • Analytics & Optimization: To screen our orders for potential risk or fraud, and to analyze how our customers browse and interact with the Site to improve our advertising campaigns and website architecture.

3. How We Share Your Information

We share your Personal Information with selected third-party service providers who assist us in operating our business. We require these third parties to safeguard your data and use it only for the purposes we specify:

  • Platform & Fulfillment: We share necessary order details (such as your name, shipping address, and order contents) with Printful to manufacture and ship your products.

  • Payment Gateways: Your payment details are shared directly with Stripe and WooPay to securely process transactions and prevent fraud.

  • Marketing & Advertising Partners: We share data regarding your browsing behavior, email submissions, and purchase history with advertising networks to provide you with targeted advertisements across the internet. These partners include:

    • Google Analytics & Google Ads

    • Microsoft Advertising (Ad Center)

    • Facebook (Meta) Ads

4. Behavioral Advertising & Retargeting

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. We utilize tracking pixels, cookies, and hashed email lists to serve these ads on third-party platforms.

You can opt-out of targeted advertising by utilizing the following links:

5. California Privacy Rights (CCPA / CPRA)

If you are a resident of California, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) grant you specific rights regarding your personal information:

  • The Right to Know: You have the right to request that we disclose what personal information we collect, use, disclose, and “sell” or “share” for cross-context behavioral advertising.

  • The Right to Delete: You have the right to request the deletion of your personal information collected or maintained by us, subject to certain legal exceptions.

  • The Right to Opt-Out of Sale/Sharing: We “share” data with Google, Microsoft, and Facebook for remarketing purposes. You have the right to direct us to stop sharing your data for these targeted advertising purposes.

  • The Right to Correct: You may request that we correct inaccurate personal information we hold about you.

  • The Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please contact us using the information provided in the Contact Us section below.

6. Children’s Privacy (COPPA)

The Site is intended for a general audience and is not directed at individuals under the age of 16. In compliance with the Children’s Online Privacy Protection Act (COPPA), we do not intentionally or knowingly collect Personal Information from children.

If you are a parent or guardian and believe your child has provided us with Personal Information without your consent, please contact us immediately at the email or mailing address provided below to request the deletion of that data. Furthermore, we do not knowingly “sell” or “share” the personal information of consumers under 16 years of age for cross-context behavioral advertising.

7. Data Retention

When you place an order through the Site or sign up for our newsletter, we will maintain your Personal Information for our records unless and until you ask us to erase this information.

8. Changes to This Policy

We may update this Privacy Policy from time to time in order to reflect changes to our practices, new third-party integrations, or for other operational, legal, or regulatory reasons.

9. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint or exercise your data rights, please contact us by email at [privacy@urbanamp.com]

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